brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

To that end, Dolphin Mall offers over 240 retail outlets, including designer and brand-name stores. —Jacob Wisda, Miami Herald, 4 June 2024

But the margins on prescriptions have gotten so thin that sometimes there’s no money to be made at all, says an independent Seattle-area pharmacist, who offers this illustration: A common brand-name diabetes drug costs around $590 for the pharmacy to buy. —Sasha Rogelberg, Fortune, 3 June 2024

Noun

The Blue Cross Blue Shield Association analyzed the pharmacy and medical claims of nearly 170,000 people between July 2014 and December 2023 and found that 58% didn't complete a 12-week course of the medications liraglutide or semaglutide, which are sold under the brand names Saxenda and Wegovy. —Ken Alltucker, USA TODAY, 21 May 2024

Termidor is the brand name of a product commonly used for termite treatment. —Joan Morris, The Mercury News, 20 May 2024

Word History

First Known Use

Adjective

1935, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Legal Definition

brand name

noun

: trade name